Market Research

Tobii Pro Glasses 3 are designed for academic researchers, UX experts and market research professionals, to capture natural gaze behaviour in real-world or virtual environments. Gaze data can be combined with biometric devices for more extensive discoveries into human behaviour.

FaceReader is designed to automatically classify basic facial expressions: happy, sad, angry, surprised, scared and disgusted. In addition, FaceReader can also recognise a ‘neutral’ state and ‘contempt’. It will also measure other information from the face such as: Action Units, gaze direction, head orientation and facial states e.g. mouth open/closed or eyebrows raised/lowered.

Meet the Modules!

FaceReader 10 now has a host of new modules for you to add as needed. For existing licences holders of older versions, an inexpensive upgrade will allow you to add these!

• Vital Signs – measure Heart Rate, Heart Rate Variability and Breathing Rate automaticially.
• Voice Analysis – measure Speech Rate, Valence, Arousal and Loudness.
• Eyetracking – the webcam you use for filming your subjects face, is also an eyetracker giving you heat-map insights into stimuli as never before!

Free 14 day trial available to evaluate the software and support grant bids.

Viso is a software suite for recording audio, video and screen capture from multiple rooms. Record from up to four IP cameras per room. Easily manage different recordings from one central location. When recording, you can set markers or add comments from any location. You can view the rooms offline or live as the recording is being captured.

A complete system to collect, analyse and present observational data, be it human or animal, live or from video. User-friendly, flexible, with the ability to integrate and analyse other data streams, The Observer XT is the perfect hub for many researchers across a variety of disciplines, such as: psychology; zoology; pharmacology; education and training.

Tobii Pro Spark the portable, easy to use screen-based eye tracker, capturing gaze data at 60Hz.

Researchers often need to film their subjects on site, investigating real-world situations and providing immediate feedback. Our portable observation labs have everything you need in a small lightweight case. You can record, analyse and present your results there and then.